Thoughts

Improve Your Business Writing

In the past, I’ve discussed the basics of business writing skills and their development [add above link here], which I’ve defined as any written form of professional communication. I’ve advised using the active voice, writing out your points in a natural order (and using a well-defined outline to guide you!), and making use of headings …

Improve Your Business Writing Read More »

Types of Writing: Expository

One of the most useful forms of writing for business purposes is expository writing. Expository writing primarily finds its use in conveying information as clearly as possible. To write an expository piece, you will need to investigate an idea, evaluate evidence and facts, and set forth a clear argument that your readers can follow.  Learn …

Types of Writing: Expository Read More »

How to Correctly Use Emotional Appeals

Good writing not only appeals to the mind, but also the heart. After all, one of the three forms of persuasion is pathos (defined by Merriam Webster as an element in experience or in artistic representation evoking pity or compassion). Writers may use pathos to provoke sympathy from their audience, often emotions such as pity, …

How to Correctly Use Emotional Appeals Read More »

Why You Need to Use Hashtags

If you frequent Instagram or Twitter these days, you may have noticed the long string of words at the end of each post with the pound sign (#) in front of them. In social media speak, these tagged words became known as hashtags, and they play a huge role in the success of your social …

Why You Need to Use Hashtags Read More »

Using Articles to Promote Your Business

Business articles are a fantastic way to promote your business, but what are they? Simply put, a business article consists of content written with the intention of sharing information about your business. The simplest form of a business article is the blog posts, but you can also find business articles in presentations, brochures, flyers, and …

Using Articles to Promote Your Business Read More »

How to Submit to a Creative Writing Contest

Writing contests can be exciting to enter and frustrating to participate in. The premise is simple: you enter a piece that you’ve polished to perfection and hope for the best. For the serious writer, however, writing contests are an opportunity to sharpen writing skills and gain publicity or professional credibility. If these things interest you, …

How to Submit to a Creative Writing Contest Read More »

Writing Forms and How to Use Them

As a writer, you likely have a list of topics you want to talk about. If you blog, you probably write about your passions or around a central theme. If you craft stories, you may be writing to answer big life questions. Or you may simply want to use writing to connect with a fan …

Writing Forms and How to Use Them Read More »

Types of Writing

Writing is a powerful tool to express human emotions, knowledge, and ideas and for businesses to attract new clients through marketing or online content. Through writing, you invite others into your thoughts, filtered through your pen (or cursor!) and deriving from your own unique perspective. But did you know that your unique writing style is only …

Types of Writing Read More »

picture of computer, pen and paper and person working

How to Maintain A Professional Blog, Part 1

You might be surprised to know that blogging is still relevant in the social media landscape. Even though social media has migrated into image sharing, micro-blogging, and disposable video, the text heavy method of traditional blogging is still a potential powerhouse to leveraging your business. Sadly, one reason why blogging has been eschewed in favor …

How to Maintain A Professional Blog, Part 1 Read More »

Stop Using the Word Help

People who know me well know I will – in regular conversation – use words such as caparison, promulgate, indecorous, maudlin, perspicacity, purloin, amalgamate, and a host of other little-known SAT-type vocabulary words. Why? Because I enjoy finding the right word. I can parse out the difference among obdurate, intransigent, intractable, and truculent – all …

Stop Using the Word Help Read More »

Scroll to Top