Why should you, a small business owner, invest in quality persuasive writing techniques? In a word, you want the people reading what you write to say yes to you. When your clients say yes, you will gain results: business, evenue, partnerships, and more. When your clients say yes, you get closer to your goals! Persuasive …
In the past, I’ve discussed the basics of business writing skills and their development [add above link here], which I’ve defined as any written form of professional communication. I’ve advised using the active voice, writing out your points in a natural order (and using a well-defined outline to guide you!), and making use of headings …
One of the most useful forms of writing for business purposes is expository writing. Expository writing primarily finds its use in conveying information as clearly as possible. To write an expository piece, you will need to investigate an idea, evaluate evidence and facts, and set forth a clear argument that your readers can follow. Learn …
As a writer, you likely have a list of topics you want to talk about. If you blog, you probably write about your passions or around a central theme. If you craft stories, you may be writing to answer big life questions. Or you may simply want to use writing to connect with a fan …
Writing is a powerful tool to express human emotions, knowledge, and ideas and for businesses to attract new clients through marketing or online content. Through writing, you invite others into your thoughts, filtered through your pen (or cursor!) and deriving from your own unique perspective. But did you know that your unique writing style is only …
